Led by Peter Stubbs, who has acted for marketing-led organisations for the past 15 years, the Simpson Grierson Sales and Marketing Law Group provides practical commercial advice on all legal issues surrounding the delivery of goods and services to the market place.
Our experience and understanding of marketers' needs make us uniquely qualified among law firms to make the significant judgement calls often required in this type of work. We have led the legal market in this area for many years.
Our Specialisation |
What Other Services Can We Offer You? |
Advertising and Sales Promotions checklists |
Client Training |
Advertising Audits and Sign Off |
Relevant Legislation |
Sales and Marketing Law Articles and Updates
Our Specialisation
We specialise in a number of areas, including but not limited to:
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Advertising
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Consumer Protection (Fair Trading, Consumer Guarantees, Privacy)
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Food Law
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Pharmaceutical Law
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All types of Promotional Material
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Sales Promotions
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Risk Management
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Direct Marketing
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Direct Selling (including network or multi-level marketing and party plan selling)
What Other Services Can We Offer You?
Consumer legislation carries with it serious fines and in some cases even criminal penalties. The following services are preventative tools which highlight breaches of relevant legislation and can play an integral part in your risk management plan.
Advertising and Sales Promotions checklists
Linked to below are checklists of issues to be aware of when embarking on marketing campaigns.
Please note these checklists are a guide only and specific legal advice should be obtained when embarking on any advertising campaign.
Client Training
We can provide a series of seminars given by expert lawyers on their speciality areas. The seminars will be fashioned so as to be relevant to your day to day work processes. The seminars give your staff an opportunity to become familiar with issues and identify breaches of legislation which may go otherwise unnoticed.
For example, we can provide in-house seminars for staff outlining the purpose and effect of the Consumer Guarantees Act, Fair Trading Act, joint Australia and New Zealand Food Standards Code, or any other Act you consider important. We can also provide you with seminars on the latest trends in the law relating to manufacturers and marketing.
Advertising Audits and Sign Off
We review and check the labels of the products you manufacture or supply, together with your advertisements and promotions to ensure that they comply with the law with specific expertise in food composition, labelling and advertising medical advertisements.
This service is a great risk management technique and is currently used by a number of our clients to ensure compliance with relevant legislation before an advertising campaign is officially launched. This could include not only print material but internet and television material. We can advise you of any changes that need to be made, and then sign off on those documents when we are satisfied that they comply with the law.
For more information on these services please contact one of our specialists.
Relevant legislation, regulations and codes to our area include:
- Fair Trading Act 1986.
- Consumer Guarantees Act 1986.
- Privacy Act 1993.
- Sales of Goods Act 1908.
- Gambling Act 2003.
- Human Rights Act 1993.
- Health and Safety in Employment Act 1992.
- Contractual Remedies Act 1979.
- Food Act 1981.
- Medicines Act 1981.
- Crimes Act 1961.
- Door to Door Sales Act 1967.
- Electronic Transaction Act 2002.
- Medicines Regulations.
- Australia and New Zealand Food Standards Code.
- Advertising Standards Authority Codes of Advertising.
- Researched Medicines Industry Codes of Practice.
- Commerce Commission Guidelines.
- Consumer Information Standards.
- Product Safety Standards.
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Members of Direct Selling Association of New Zealand |
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Members of Direct Selling Association of Australia |
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Members of New Zealand Marketing Association |
Peter Stubbs is legal counsel for both the Direct Selling Association and the Marketing Association
Sales and Marketing Law Articles and Updates
Simpson Grierson's Sales and Marketing Law Group provides practical advice on all legal issues surrounding the delivery of goods and services to the market place.
The Group answers questions for NZ Marketing Magazine on a bi-monthly basis and this column is republished on our website and sent to relevant clients. Recent Q&A columns articles can be found here and historical articles here. More information about NZ Marketing Magazine can be obtained from their website.
We also provide coverage of important sales and marketing law developments as they happen. An example of one of these updates can be found here. If you are interested in receiving these updates please contact helen Skelton
Each year we lecture on:
- Risk and Advertising
- Risk and Advertising to the CAANZ / AUT Communication School
- Marketing law for the Marketing Association Essential Marketing Law Update Series
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