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The "web log" or "blog" is an online diary through which people publish their opinions, thoughts and photographs over the Internet. People usually blog about their personal life and in their personal time. However, organisations are quickly becoming aware that the personal blogs of employees can have a impact on their business, for better or for worse. This article addresses the risks and rewards associated with employee blogging and the steps an organisation can take to educate its employees on the good and the bad about blogging.
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