We’re proud to announce that once again we’ve been recognised as one of New Zealand’s top trademark firms in the World Trademark Review 1000 (WTR 1000) for 2026.

The WTR 1000 is a global guide that highlights the leading trademark experts in major markets around the world. It focuses solely on trademark work and is widely trusted as a key resource for finding top‑tier legal expertise in this area.

This year, our firm maintained our prestigious Gold (top‑tier) rankings for both Enforcement & Litigation and Prosecution & Strategy, and we continue to be Highly Recommended for Transactions. These results reflect the outstanding expertise and commitment of our Intellectual Property team, and the high‑quality work we deliver across all areas of trademark law.

According to the WTR 1000 jury: “Simpson Grierson maintains its reputation as one of New Zealand’s leading IP firms, especially for trademarks. The team has no issue manoeuvring clients through complex IP matters across both the contentious/non-contentious divide. Partner Richard Watts is one of the most consistently highly rated IP lawyers in New Zealand, with wide recognition across the region as a top-tier trademark practitioner.” 

Congratulations to our talented team members who have been recognised for their exceptional contributions:

Richard Watts, Partner

• Enforcement & Litigation – Gold
• Prosecution & Strategy – Gold
• Transactions – Highly Recommended

Sarah Chapman, Special Counsel

• Prosecution & Strategy – Gold
• Transactions – Highly Recommended

Anita Birkinshaw, Special Counsel

• Enforcement & Litigation – Silver

We are also delighted to celebrate Raymond Scott, Senior Associate, who has been recognised for the first time this year for Prosecution & Strategy.

This recognition speaks to the depth of expertise within our IP practice and highlights the trust our clients place in us to manage, protect, and enforce their valuable brands.